Vardo Hotel
Branding | Identity | Illustration
A hotel brand designed to be a springboard to adventure, created with the wanderlust traveler in mind. Based on the bohemian culture in Soho, London in the 1940s-50s, Vardo Hotel is a unique and homey brand for all life-long adventurers.
Pulling inspiration from nature, I wanted the strokes and elements of the brand identity to feel organic and natural.
This work was produced as a student project based on a brief for Shillington School of Graphic Design.